Giovanni Rance

Giovanni Rancé is the 7th generation heir to the celebrated dynasty of Maiîres Parfumeurs established in Grasse since 1795. Grown in the creative atmosphere of his family’s “perfumed universe”, Mr. Rancé was soon able to master the secrets of the Rancé tradition. A degree cum laude in Economics from the famous Bocconi University, together with the experience gained in Finance and a strong passion for Art, enable Mr. Rancé to give a new interpretation of RANCÉ 1795: an innovative, eclectic vision. Giovanni Rancé today distils the balance between tradition and the contemporary world by creating scented and artistic masterpieces, which sing the emotions of soul and senses.
Maurizio Cerizza
Collaboration - Éléonore, Secrète Euphorie, Reve d’été & Sharisme Insensé
Maurizio Cerizza has lived among essential oils since he was a child. In fact, his father Aurelio directed the EMA (Essences and Aromatic Matter), one of the few Italian companies operating in the extraction and processing of essential oils. His role model during his training was René Ricord, assistant to Jean Carles at the School of Perfume Roure. Maurizio Cerizza signed in 1986 his first success with the female fragrance of an internationally renowned fashion house and in over thirty years of career, he was the author of over two hundred fragrances. For several years he collaborated with the University of Ferrara, as a teacher in the training course in cosmetic sciences and technologies, discovering his aptitude for teaching, and contributed to the formation of some young people who approached the profession. Today Cerizza is a member of the Société Francaise des Parfumers and of the international juries for the evaluation of the fragrant roses of Nantes and Monza.
Luca Maffei
Collaboration - Rue de Soleil & Alchimie du Matin
Young talent of the Italian Perfumery, Luca Maffei began to work as Assistant Perfumer in 2007 in the family company, at the end of his classical and economical studies. Since he was a child, he has always been close to the world of essences, "fascinated by the charm of raw materials and by the mysterious alchemy of their combinations" and decided to explore this unique and wonderful world. Hence, he started an individual training with Françoise Marin, perfumer and former director of the Givaudan Roure Perfumery School in Grasse. Since his debut, Luca Maffei has created a number of important fragrances belonging to brands of Niche Perfumery (Pineider, Acca Kappa, Washington Tremlett, Monte Carlo Perris, Carthusia, Tiziana Terenzi) and Mainstream (Alyssa Ashley and Zippo). He currently works as master perfumer at AFM Atelier Fragrances Milano, a private company founded by his father Marco Maffei, a popular name in the Italian perfume Industry, and Maurizio Cerizza, one of the most famous contemporary Italian noses.