• Pontevecchio

Pontevecchio

 Created By

Nobile 1942

£8.00

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Pontevecchio is the most important bridge in Florence with its historic goldsmiths. A symbol of Italian culture and the largest, "magnificent" heritage of the De Medici family. It was thanks to Caterina De Medici that the art of perfumery approached the French court, thanks to her art of perfuming which she had learned in the Florence where she grew up.

The Florentine Iris is the main protagonist of the fragrance and evokes the spirit of a man like that of the Nobile family: who faces life with courage, a man with a history made of passion and in the constant search for beauty. The fragrance was created in 2005 but in 2013 it became a Supreme Fragrance with an increase in concentration which softened the woods and incense and gave greater prominence to geranium and the more dusty notes of iris. 

Fragrance Facts

Head notes: Bergamot, Mandarin, Incense
Heart notes: Iris, Rosewood, Geranium, Cedarwood, Ylang-Ylang, Jasmine, Rose
Base notes: Sandalwood, Jasmine, Musk

Perfumer: Marie Duchene
Conception: Florence, Italy
Year of Release: 2005

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  • Meet the Maker
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Everything started with Umberto Nobile, Massimo’s grandfather, a name that has always been synonymous with luxury fragrances. Since the early 30s he represented Nina Ricci perfumes and in 1942, at the height of the Second World War, he decided to open a perfumery for his wife in Rome. It became a family tradition: Massimo’s father did the same for his wife in Naples and also Massimo’s brother, who fell in love with a woman from tuscany, opened a perfumery for his wife.

Moved by love of beautiful things and by passion handed down from father to son, Massimo did something different. In 2004, when Acqua di Parma was acquired by LVMH group, he decided to create with his wife Stefania a brand that represented the Italian elegance worldwide. We’ve never followed trends: the main example of this is in 2011, when the western world of perfumery went crazy for agarwood, we launched La Danza delle Libellule, a vanilla perfume, that became our best seller worldwide. What is important is to keep our sober elegance, that can stand up over time, to meet our customers’ expectations. The first fragrance was Pontevecchio, created in 2004 and distributed in 2005, which marked the beginning of Nobile 1942’s in the new millennium.

We can proudly say that we are one of few companies producing and packaging by hand “in house” our fragrance products. We do this job with care and dedication: all the perfume bottles are filled one by one handily in our laboratory in Genova. In addition to the Italian ingredients, such as bergamot from Calabria and Iris from Florence, we purchase raw materials from where we know they offer the best quality.

But above all, all our ingredients respect high quality standards and the natural process of maceration. Italian excellence always captures our attention: we always look for new artists and artisans that create something unique. We use Damask silk from Lorsica, hand blown glass from Altare, silver filigree from Campo Ligure, Leather from Tuscany. Nobile 1942 perfumes are masterpieces of Italian artisan work.

Marie Duchene

Creations - Anonimo Veneziano, Casta Diva, Chypre 1942, Vespri Orientale, Vespri Aromatico, Vespri Esperidati, Patchouli Nobile, Ambra Nobile, Acqua Nobile & Muschio Nobile

 

Anne Sophie Behaghel 

Creation - Fougere Nobile

 

Henri Bergia

Creation - Sandalo Nobile

 

Karine Vinchon

Creation - Estroverso

 

Mathieu Nardin

Creations - Perdizione & Café Chantant

 

Christian Carbonnel

Creations - Shamal & Malvs

 

Antonio Alessandria

Creations - Malia & Rudis

 

Luca Maffei

Creation - 1..1

Brand Film